Website Rebuild & SEO for Al-Hiray Financial Audit
نظرة عامة على المشروع
Al-Hiray is a financial audit and advisory firm in Amman. Their old website was old, effectively invisible in search, and generating no meaningful organic traffic — every new client had to come through referral or direct outreach, with no inbound pipeline at all.
التحدي
Audit and advisory is a search-driven category. When a company needs an external auditor, a financial review, or advisory support, someone searches for it — usually with clear intent and a short shortlist. Firms that don't appear in those results simply aren't considered.
Al-Hiray's old site failed on both counts. It didn't rank for the services the firm actually sells, and the site itself gave no reason to make contact once someone landed on it. The firm had real expertise and an established client base, none of which was visible to anyone searching online.
ما الذي قمنا به
Digital Box rebuilt the website from the ground up, structuring it around Al-Hiray's core service lines rather than as a generic corporate brochure. Each main service got its own properly optimized page — the pages that actually have to rank and convert.
We then ran SEO targeting the firm's primary service keywords: technical foundations, on-page optimization for each service page, and content built around the terms clients use when they're actively looking for an auditor. The goal wasn't broad traffic — it was qualified traffic from people already searching for what Al-Hiray does.
نتائج المشروع
Over the first six months after launch, the site went from effectively zero visitors to a real inbound pipeline. The 5.3% average click-through rate is the more telling figure: an average search result converts impressions to clicks in the low single digits, so 5.3% means Al-Hiray's listings are ranking for terms where searchers recognize the firm as a relevant answer — the difference between being indexed and being chosen.
Website visitors in 6 months
Average CTR from search
هل أنت مستعد لبدء مشروعك؟
تحدث إلى فريقنا حول ما تحاول بناءه — سنخبرك بصدق إن كنا الجهة المناسبة لذلك.
احصل على استشارة مجانية