Social Media Campaign
Client
Meridian Properties
Category
Real Estate
Year
2024
Tag
Marketing
Project Overview
A local-market social campaign for a residential brokerage competing against agents with much larger ad budgets.
The Challenge
Meridian's individual agents were posting inconsistently on personal accounts, so the brokerage had no consistent presence a buyer could find and trust.
What We've Done
We built a brokerage-level content calendar — listing spotlights, local market updates, agent features — run from one account instead of a dozen inconsistent ones.
- 1 Brokerage Content Calendar
- 2 Listing Spotlight Templates
- 3 Agent Feature Series
- 4 Local Market Reporting
Project Results
Inbound listing inquiries attributed to social grew steadily over the six-month campaign period.
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Inbound Listing Inquiries
mo
Campaign Duration
Gallery
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